One platform has raised $10M to construct the following blockchain sports activities recreation, whereas a number of different sports activities crypto platforms have fallen. Meanwhile, a brand new Seton Hall survey reveals that there’s a robust viewers interested by each sports activities and crypto – and the UFC has but once more one other crypto associate.

Every weekend, we offer you a weekly dose of sports activities and crypto crossover. Let’s evaluation all the pieces from final week.

The Sports Slice

New Survey Displays Strong Crossover Sports And Crypto Audience

A new survey from Seton Hall University reveals {that a} majority of their surveyed “avid sports fans” – 57% to be actual – have bought NFTs in some unspecified time in the future. Where did these followers wish to see NFTs utilized? Rewards. Fans responded to the survey that “upgrading a ticket at no additional cost” was a prime desired perk to membership NFT possession.

Professor Charles Grantham, Director of the Center for Sport Management inside Seton Hall’s Stillman School of Business, sponsored the ~1,500 individual survey and had this to say:

“The numbers would seem to indicate that NFTs represent fertile ground for leagues to enhance the fan experience… but, perhaps because teams and leagues don’t fully understand the nature and potential of NFTs and perks like a digital VIP card, that ground has yet to be sown effectively by major sports organizations in the United States.”

$10M Raised For A Sports Blockchain Game

California-based TremendousTeam Games has raised a hefty $10M to construct a sports activities blockchain-based online game. Team members of TremendousTeam Games sat down in an interview throughout Consensus 2022 in Austin, describing the environment as “untested,” riddled with mistrust from conventional avid gamers.

The UFC’s New ‘Official Layer 1 Blockchain Partner’

The UFC has been no stranger to crypto offers, and a brand new one has come into the fold this week courtesy of a new global marketing partnership with VeChain this previous week. In-arena model property for VeChain had been rapidly on show for yesterday’s UFC 275 occasion.

This yr alone, we’ve seen the league partner with Dapper Labs, and distribute some fighter bonuses by way of crypto.

Related Reading | Electricity Rates Increase 30% For Bitcoin Miners In Washington

VeChain (VET) is the most recent of a rising checklist of crypto and blockchain companions for the UFC. | Source: VET-USD on TradingView.com

Rugs Get Exposed

FootballStars.io had as soon as onboarded soccer stars like Romelu Lukaku, Ashley Young, and Mateo Kovacic – amongst many others – to advertise their platform. Now, the platform is seemingly all however mud, and the token value has gone an analogous route too. Sports outlet The Athletic coated a dive on the rugged undertaking.

Meanwhile, infamous rug spotter ZachXBT provided a perspective on Players Only, an NFT undertaking with NBA co-signers that included the likes of Dennis Smith Jr., Jerami Grant, Terrence Ross, and others. Athletes, excluding Michael Carter-Williams, are nowhere to be discovered within the undertaking’s Discord, which is now shutting down. Since Zach’s preliminary put up, some athletes had even refunded customers. Kudos to Zach’s efforts exposing initiatives that fail to ship on guarantees.

IMG’s Henchman: Blockchain And Crypto Sponsorship Is “Here To Stay”

Robbie Henchman, EVP of strategic partnerships with sponsorship powerhouse IMG, sat down in an interview to chat this previous week over a large number of matters – and a kind of being the emergence of the “flavor of the month” sponsorship class, blockchain / crypto / Web3. Sponsorship spend has been immense within the sector these days, exhibited by a latest sponsorship report detailing the NBA’s sponsorship breakout, which noticed crypto and blockchain companies rising from mid-40s to quantity 2 in prime sponsorship spend from the earlier season to this yr.

While it was Henchman himself who described the class as being that ‘new flavor’ with all the eye, he additionally stated that the sponsorship class isn’t going wherever. About these big-spending incoming gamers, he added:

“They obviously need a lot of noise and exposure at the moment in terms of what they’re putting out to the market… They’re paying either market value, or they’re competing at such an aggressive level that it’s difficult for traditional partners to perhaps keep up.”

Topps Rolls Out Scottish Professional Football League NFTs

Another week, one other “first ever” sports activities league rolling out NFTs; this week, it’s Topps and the Scottish Professional Football League commemorating SPFL champs Celtic. Topps will roll out NFTs from the highest division of the SPFL, the Premiership, consisting of 12 golf equipment within the league.

Related Reading | NFTs In A Nutshell: A Weekly Review

Featured picture from Pexels, Charts from TradingView.com
The author of this content material will not be related or affiliated with any of the events talked about on this article. This will not be monetary recommendation.





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